Disney Style Preschool Indoor Play Equipment / Daycare Playground Equipment

Disney style three floors with different colors galvanized steel pipe indoor playground KP181115

We have learned that in the course of the amusement park operation, many operators will inevitably have a time when the management is not good, then, in this case, how should we get rid of the difficulties and turn losses into profits? We believe that we must start from the following aspects.
1. Examine the operation of equipment
If your equipment choice is unreasonable, it will inevitably lead to mismanagement. Lack of amusement equipment selected under market research, the new wave may be new, but it is not welcomed by the market. The more you run this equipment, the more you lose money, because the cost of running is burning money. There is another situation where the equipment is too old and does not update the equipment it operates for a long time, and the group of customers facing the playground is relatively small. For example, we often see some communities, small shopping malls in the county, and other places. The equipment is unchanged, the target customer group is relatively fixed, the customers are tired, who is willing to pay? Therefore, it is necessary to adjust the update rhythm of the equipment according to the market appropriately.
2. Adjust the propaganda
After a survey of many operators, we found that in the aspect of external publicity, we tend to be in a state of polarization. Some operators blindly carry out propaganda and invest a lot of money, often with little effect, and seriously lead to the capital chain. On the other hand, there are many operators who think that “the wine is not afraid of the deep alley”, and neglecting the propaganda, it leads to the door. We remind you that proper publicity should be there. It is worthwhile to give customers profit, send out flyers and advertise. However, one thing you should pay attention to is that you can't just know the propaganda. The quality, safety and playability of your playground are fundamental and core.
3. Make full use of promotional cards such as membership cards
Make full use of the promotion methods such as membership cards to repatriate funds, such as giving a few times a small amount of play opportunities, or reducing the number of free uses, so that funds can be quickly returned, and the membership card is tied to the customer's spending habits, many Customers will recommend each other's relatives and friends to handle, so that children can have a companion during play, which can effectively drive new customers through old customers. In addition, the operator can also organize the activities through holidays to promote consumption and the method of handling membership cards, so as to recover the cost early. The cost has been recovered, whether it is the second renovation of the site, the purchase of equipment, or the investment of funds for publicity, it is naturally more convenient.
4. Joint marketing with other branded goods
If the amusement park itself reaches a certain scale, characteristics, quality and image, it already has intangible assets. It can consider joint marketing with relevant industries to achieve a win-win and win-win effect. What we need to remind you is that these alliance products should have a positive image, and their image and the amusement park image can complement each other. When the two are combined, they can play a role of mutual promotion and promotion, so that the union will make sense.
In fact, we have introduced so much above. In the end, we still remind operators to regularly review their playgrounds. Even if there is not much problem in the current operation, it is good to be prepared for danger. Before the bottleneck period, avoid risks in advance. Is it better to adjust the business strategy, right?

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